Do you have a personal brand?
A lot of people have a sort of aversion to personal branding. Like it’s somehow making themselves something to put on display. They think of their old high school friend coming out of the woodwork to suddenly start promoting their life-changing MLM that helped them buy their house even though they just joined 9 days ago.
But that’s where I think people get personal branding wrong. It’s not about figuring out how to deceive people to get the outcome you want.
It’s actually more about figuring out exactly who you are so you can step into your power. Whether you’re running a business, a department, or a family.
It’s about asking yourself, “What is my unique combination of skills, experiences, and qualities that make me stand out from everyone else?”
That’s what we’re talking about today.
Our guest is Jessica Zweig. She is an award-winning entrepreneur, personal branding expert, and the founder and CEO of SimplyBe. Agency. And she’s the author of “Be. – A No Bullsh*t Guide to Increasing Your Self-Worth and Your Net Worth by Simply Being Yourself.” She works with people to help them grow on and offline by leveraging the most powerful marketing tool on the planet: authenticity.
We Will Learn
- How to pinpoint your unique value proposition.
- How to gain inspiration from what people are already doing without falling into comparison or copying.
- How to use the personal brand hologram to present yourself in the most powerful way possible.
Links
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